I am an industrial designer focused on creating consumer products. I specialised in the domain of cooking during university, when I worked in a restaurant and obtained my cooking degree. Since then, all my projects where about food and cooking.
The design engineering background thought me all about fabrication, materials, marketing, consumer research and art. Moreover, we are trained to be "integral design professionals" we switch well between marketing and research & development teams, understanding the big picture, the targets and the details well enough to work with specialists in order to create the best products, in my case the best food.
My goal is to connect innovation with the end user, by making sure that new products are actually meeting the needs of the end user. So far I have created unique restaurant and catering concepts, my recipe are shipped with with various cooking appliances all over the world; I have created the menu of a food box company and for a food delivery company in Berlin. In the supermarket you can buy cheese with my flavour combinations.
I am looking forward to collaborate with much more exciting brands and companies to create wonderful products that inspire people to eat well.