Designing the Future of Food through Insight, Innovation, and Human Connection.
About Foodsigns
Foodsigns uncovers user needs and feeds trends and insights into food and cooking businesses. With 20 years of experience in the field of food, cooking and gastronomy, we specialized in user, trends & application research with an integrated approach towards marketing and development teams, empowering companies that develop cooking appliances, food, and hospitality concepts.
Top 6 Trends from Anuga 2025: Plant-Based Proteins & Bakery Innovations
Anuga 2025 showed that plant-based and bakery innovation are entering a new stage.

🌱 Plant-Based Protein Trends
1️⃣ Back to Basics in Meat Alternatives. 
Producers are rediscovering authentic, minimally processed products such as tempeh and falafel.
2️⃣ Fermented and Fungal Proteins. 
Mycelium and fermented fungi are gaining momentum as clean, protein-rich ingredients.
3️⃣ Protein Hybrids
. The Dutch market leads in hybrid products that combine plant and animal proteins, driven by regulation, CO₂ reduction goals, and retailer commitments.

🥐 Bakery & Snacking Directions
4️⃣ Loaded, Topped & Colorful Classics
. Croissants, swirls, and filled pastries continue to evolve — aiming for both visual appeal and substantial snacking.
5️⃣ From Korea with Flair. 
With over 60 Korean exhibitors at the fair, Asian inspiration was everywhere.
6️⃣ Metabolic Health & Functional Bakery
Claims like “high in fiber”, “low carb”, or “keto-friendly” are becoming more visible in bakery.

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Bridging the Gap Between Technology and Users
We specialize in connecting the dots between technology and the user experience in the food and cooking world.
UX Design Research
We deeply understand user needs and behaviors through explorations and hands-on research, ensuring your products and services resonate with your target audience.
People Focused Innovation
We help you develop innovative solutions by combining user insights with cutting-edge technology, leading to impactful and user-centric outcomes.
Trend Research
We stay ahead of the curve by identifying emerging trends in the food and cooking landscape, enabling you to create products and experiences that are relevant and desirable.
INTERNORGA 2025
Exploring a trend direction at INTERNORGA Hamburg for a Dutch Client
Services for product development
We offer a full range of services for product development, from ideation to market validation.
Ideation and concept development
We help you define your product, target audience, and value proposition.
User research and testing
We conduct user research to understand your target audience and test your product's usability.
Market validation
We help you validate your product's market fit and identify potential growth opportunities.
Innovation for Food & Cooking
  • Groundbreaking Products
    We help you develop innovative products that meet the evolving needs of food and cooking enthusiasts.
  • Tailored Services
    Our services are designed to create unique and impactful experiences for your target audience.
  • Concept Development
    We collaborate with you to develop fresh and exciting concepts that drive engagement and growth.
CONNECT WITH US
Reach out to discuss your food and cooking innovation needs. We're here to collaborate and help your brand reach new heights.

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